Overview
Audio Visual Distributors (AVD) works hand-in-hand with best-in-class manufacturers to help integrators realise inventive, reliable solutions. One of our long-standing partners is Marshall Electronics, whose broadcast-grade PTZ and miniature cameras have become the secret ingredient in some of Australia’s most talked-about venues.
This case study explores how The Avit Group leverages Marshall technology to deliver stunning video experiences in sectors as diverse as eSports, motorsport, medical training and off-road adventure shows.
About The Avit Group
Founded in 2016 and headquartered in Sydney, The Avit Group designs and installs end-to-end audio-visual systems for commercial, corporate and education clients. With more than 50 years of combined industry experience across consulting, programming and engineering, the team prides itself on “right-sised” solutions that respect budgets and deadlines while pushing creative boundaries.
The Challenge
Each project The Avit Group tackles brings a unique set of operational and creative hurdles:
- eSports arena – required broadcast-quality POV and wide shots that could keep pace with fast-moving gameplay yet remain unobtrusive to audiences in-house.
- In-car motorsport telemetry – needed a rugged, ultra-compact camera that would not hinder the driver’s line of sight but would withstand vibration and high G-forces.
- Live surgical theatre – demanded low-latency, pin-sharp imagery for training streams, without encroaching on the surgeon’s workspace.
- Outdoor 4×4 demonstration – called for multiple camera angles in a harsh environment where dust, mud and impact are everyday realities.
Across all sites, the integrator faced a common requirement: cameras had to be discreet, robust, easy to control remotely and backed by responsive local support.
The Solution: Marshall PTZ & Miniature Cameras
| Application | Camera model | Why it won the job |
|---|---|---|
| Fortress Sydney eSports venue | CV506 (HD Miniature) & CV605 (HD PTZ) | Broadcast image quality, genlock, PoE and compact footprint ideal for ceiling truss mounting. |
| Supercars cockpit telemetry | CV226 (All-Weather Lipstick) | Bullet-shaped IP67 housing, global shutter, 3.7 mm lens and M12 I/O for data overlay. |
| Chris O’Brien Lifehouse surgical suite | CV226 | Small enough to position within centimetres of the field of view; negligible latency for live teaching. |
| “Mount Maxxis” off-road demo | CV226, CV568, CV508 | Lightweight yet shock-resistant aluminium builds; wide voltage tolerance; flexible mounting for pedals, mirrors and gear-shifts. |
AVD supplied each camera package together with appropriate controllers, cabling and Australian-compliant power solutions, ensuring a seamless procurement path for The Avit Group.
Key Outcomes
✔ Unified Image Quality
Across radically different environments, Marshall sensors deliver consistent colourimetry and matching latency, letting the production team cut between sources without jarring visual shifts.
✔ Operational Agility
PoE and flexible control options (VISCA, IP, RS-485) shorten install time and allow technicians to drive multiple cameras from a single interface, whether it’s a Stream Deck, an NDI® studio or a broadcast CCU.
✔ Reliability under Pressure
IP67-rated lipstick cameras survived cockpit heat, surgical sterilisation cycles and Queensland dust storms with zero downtime reported since installation.
✔ Enhanced Audience Engagement
High-definition close-ups—of a driver’s heel-and-toe technique, a surgeon’s incision or a gamer’s triumphant reaction—elevate storytelling and keep spectators connected to the action.
Implementation & Support
AVD’s pre-sales team collaborated with The Avit Group to map field-of-view requirements, recommend lens options and provide on-site training. Post-deployment, AVD’s local warehouse ensures rapid RMA turn-around and firmware updates, while Marshall’s engineering staff in the US remain on call for specialist questions.
“No job is too big or too small, and Marshall has been exemplary at providing excellent service and support to help us on our jobs.” — Adrian Davis, Director of Sales & Customer Solutions, The Avit Group
Conclusion
From stadium-sized eSports productions to life-critical medical broadcasts, The Avit Group repeatedly turns to Marshall Electronics for cameras that marry broadcast performance with installer-friendly design. AVD is proud to support this partnership, delivering the stock, know-how and after-sales care that keep projects on schedule and audiences spellbound.
Interested in recreating these results in your next venue? Contact AVD’s solutions team for a demo or pricing.
